Alain Reichen
Associate GMCS GmbH

Core competencies:

Market audits, multi-lingual facilitation & consulting

 Quote:

“We need to see the ‘bigger picture‘ to be able to understand, appreciate and address the details”

Introduction:

Following his commercial studies in Lausanne Switzerland, Alain Reichen embarked on a multi-facetted career in the aviation industry. That career path resulted in assignments for Swissair in more than 50 countries. This substantial multi-cultural exposure, and the necessity to adjust to different market environments, resulted in his ability to analyze situations quickly and comprehensively.

As a result of his broad marketing and financial background gained during these assignments, Alain was appointed to head the marketing audit section for branch offices abroad. In this function, he analyzed organizations, their sales performance and market penetration. His detailed analysis served as base for the strategic orientation of the sales divisions.

In addition to his analytical abilities, Alain is fluent in French, German and English.

His education and areas of expertise include IT, development and set-up of emergency care teams, TQM for sales organizations and training of frontline staff.

Alain Reichen has a proven record of achieving significant results. With his pleasant non-intrusive communication style, seminar attendees and workshop participants readily accept him.  He is currently an independent consultant and looks forward to sharing his experience and insight through his association with GMCS.